走向世界的中国电视：国际文化贸易的视角-畅读网

　　　　

走向世界的中国电视：国际文化贸易的视角

作者：张梓轩

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内容简介:

本书在对一般贸易理论、国际文化贸易理论以及电视节目贸易进行综述的基础上，切入对于中国电视对外传播问题的探讨。同时，作者对连续多年进行电视国际市场拓展的机构进行了深度访谈，对获得的大量一手资料进行理论分析。最终，本书全面系统地阐述了中国电视对于海外市场的四种进入模式：国产完成片海外发行、国际合作制片、整频道海外发行以及海外直接投资，对于每种模式下的渠道特点、出口构成及贸易基础，本书进行了全面探讨。

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SELECT `id`,`name` FROM `ls_goods_category` WHERE `id` = 6 LIMIT 1 [ RunTime:0.000791s ]
SELECT `id`,`name` FROM `ls_goods_category` WHERE `id` = 64 LIMIT 1 [ RunTime:0.001086s ]
SELECT `a`.*,`ap`.`width`,`ap`.`height` FROM `ls_ad` `a` INNER JOIN `ls_ad_position` `ap` ON `a`.`pid`=`ap`.`id` WHERE `pid` = 11 AND `ap`.`client` = '2' AND `a`.`status` = '1' AND `a`.`del` = '0' AND `ap`.`status` = '1' AND `ap`.`del` = '0' ORDER BY `sort` DESC,`id` DESC [ RunTime:0.001193s ]
SELECT `a`.*,`ap`.`width`,`ap`.`height` FROM `ls_ad` `a` INNER JOIN `ls_ad_position` `ap` ON `a`.`pid`=`ap`.`id` WHERE `pid` = 14 AND `ap`.`client` = '2' AND `a`.`status` = '1' AND `a`.`del` = '0' AND `ap`.`status` = '1' AND `ap`.`del` = '0' ORDER BY `sort` DESC,`id` DESC [ RunTime:0.001349s ]
SELECT * FROM `ls_goods` WHERE `del` = 0 AND `status` = 1 AND `create_time` <= 1757716742 ORDER BY `create_time` DESC LIMIT 5 [ RunTime:1.135276s ]

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